Silicon Drive·May 27, 2023The Year of the NewsletterLet’s face it, 2023 is turning out to be another painstakingly difficult year, period. The weather was harrowing, and that’s saying…
Silicon Drive·Sep 2, 2021Market Conditioning — a healthcare term that all startups should know.I recently went through this hot, trending brand exercise called “Category Design”. Here’s the synthesis to see if you’d like to read…
Silicon Drive·Apr 5, 2021What it’s like to be the Creative Agency of Record for an $18.5B AcquisitionIn a not long distant past (Fall 2020), Livongo and Teladoc merged to become the digital healthcare powerhouse of the future, creating a…
Silicon Drive·Feb 21, 2020This Fintech Re-brand was not Expensive or PainfulFrom “Performance Matters” to “Performance Oriented Alternative Investment”, our team took this stealthy fintech platform into 2020 in two…
Silicon Drive·Jul 19, 2019Silicon Drive Launches World’s First Five-Camera Array IntegrationAs part of the creative and marketing team to launch the world’s first ever five-camera array smartphone for Light, Silicon Drive’s role…
Silicon Drive·Jun 28, 2019Finite Marketing Funds And Where To Spend ItEmbarking on your marketing efforts, more often than not, can go tragically wrong and waste a significant amount of time and money. To make…
Silicon Drive·Apr 15, 2019Silicon Valley CoatN’ Tie Inaugural Happy HourIt all started with the idea that after working, living, and hustling in Silicon Valley, collectively, we know a wide network of folks…
Silicon Drive·Apr 4, 2019Raising Money Too Early? A Lesson Inspired By Pear VCYou hear all the time of founders who received funding on just their idea, their team, or their connections (enter, Elizabeth Holmes). That…
InMarketing And Growth HackingbySilicon Drive·Feb 16, 2019Is This Thing On? A Fool Proof Guide to Starting a PodcastContent Marketing can be a mixed bag of various types of mediums. When you reach into the bag, things that come to mind are videos, blogs…
