Silicon DriveThe Year of the NewsletterLet’s face it, 2023 is turning out to be another painstakingly difficult year, period. The weather was harrowing, and that’s saying…4 min read·May 27, 2023----
Silicon DriveMarket Conditioning — a healthcare term that all startups should know.I recently went through this hot, trending brand exercise called “Category Design”. Here’s the synthesis to see if you’d like to read…9 min read·Sep 2, 2021----
Silicon DriveWhat it’s like to be the Creative Agency of Record for an $18.5B AcquisitionIn a not long distant past (Fall 2020), Livongo and Teladoc merged to become the digital healthcare powerhouse of the future, creating a…7 min read·Apr 5, 2021----
Silicon Drive12 Real-Time Marketing Strategies During Crunch TimeBy Kelsey Linden7 min read·Apr 14, 2020----
Silicon DriveThis Fintech Re-brand was not Expensive or PainfulFrom “Performance Matters” to “Performance Oriented Alternative Investment”, our team took this stealthy fintech platform into 2020 in two…3 min read·Feb 21, 2020----
Silicon DriveSilicon Drive Launches World’s First Five-Camera Array IntegrationAs part of the creative and marketing team to launch the world’s first ever five-camera array smartphone for Light, Silicon Drive’s role…2 min read·Jul 19, 2019----
Silicon DriveFinite Marketing Funds And Where To Spend ItEmbarking on your marketing efforts, more often than not, can go tragically wrong and waste a significant amount of time and money. To make…7 min read·Jun 28, 2019----
Silicon DriveSilicon Valley CoatN’ Tie Inaugural Happy HourIt all started with the idea that after working, living, and hustling in Silicon Valley, collectively, we know a wide network of folks…2 min read·Apr 15, 2019----
Silicon DriveRaising Money Too Early? A Lesson Inspired By Pear VCYou hear all the time of founders who received funding on just their idea, their team, or their connections (enter, Elizabeth Holmes). That…5 min read·Apr 4, 2019----
Silicon DriveinMarketing And Growth HackingIs This Thing On? A Fool Proof Guide to Starting a PodcastContent Marketing can be a mixed bag of various types of mediums. When you reach into the bag, things that come to mind are videos, blogs…10 min read·Feb 16, 2019----